Singsys blog

The way people search for information online is changing faster than ever. Gone are the days when ranking on Google with a few keywords guaranteed visibility. 

With the rise of AI-powered search engines and conversational interfaces like Google’s Search Generative Experience (SGE), ChatGPT, Bing Copilot, and Perplexity AI, users are no longer typing mere keywords—they’re asking complex, context-rich questions.

Basically, just doing SEO the old way isn’t cutting it anymore. People are searching differently now thanks to things like voice search and smart assistants. Plus, Google’s focusing on giving direct answers, which changes how stuff shows up. 

And let’s not forget AI chatbots like ChatGPT are totally changing the game for finding info, and might shake up how we even use search engines.