Augmented Reality (AR) has rapidly evolved from being a futuristic concept to a mainstream technology that transforms how users interact with mobile apps. From gaming and e-commerce to healthcare and education, AR creates immersive experiences that blend the physical and digital worlds.
As the global AR market is projected to exceed $88 billion by 2030, businesses are increasingly exploring ways to incorporate AR into their mobile strategies.
Augmented reality is the ability to insert an overlay of interactive digital and virtual information into the real world thereby, changing the way we visualize the world by 360 degrees. It is a revolutionary concept that allows the user to browse life just like browsing the web. The concept is to overlay digital information onto the physical world. This technology has infinite potential that can be applied beyond chasing Pokemon into traffic to ease travel and shopping as well as medicine and education sector.