Apr 3rd, 2025
Basically, just doing SEO the old way isn’t cutting it anymore. People are searching differently now thanks to things like voice search and smart assistants. Plus, Google’s focusing on giving direct answers, which changes how stuff shows up.
And let’s not forget AI chatbots like ChatGPT are totally changing the game for finding info, and might shake up how we even use search engines.
(more…)Jan 23rd, 2025
Congratulations on reaching the pinnacle of search engine rankings! Achieving the coveted #1 position on search engine results pages (SERPs) is no small feat.
However, staying there is an ongoing challenge. With constant algorithm updates, ever-increasing competition, and shifting user behaviours, maintaining your top spot requires a proactive, strategic, and persistent approach.
Here are the top seven strategies to help you hold onto your #1 SEO position, shared in a friendly, humanised tone to keep you motivated on your SEO journey.
(more…)Apr 4th, 2024
In the fast-changing digital world of today, businesses are always looking for new and creative ways to connect with their target audience and stay ahead of their competitors. Digital marketing has become a crucial tool for achieving these goals, providing numerous advantages for businesses of every scale.
However, understanding the intricacies of digital marketing can be overwhelming, demanding expertise and strategic vision to produce concrete outcomes. This is where teaming up with an experienced agency such as Singsys can significantly impact.
(more…)Feb 1st, 2024
In the world of search engine optimisation (SEO), ensuring proper indexing and ranking of web pages is important. One challenge that website owners often face is managing alternative pages serving similar content.
In such cases, applying the canonical tag becomes important to signal to search engines which version of the page should be preferred for indexing and ranking.
(more…)Jan 11th, 2024
Picking the right keywords and keyword phrases is one of the most important steps in successful website execution. Boosting website traffic is crucial, yet drawing in the appropriate audience is imperative.
There are many ways to do keyword research, either manually or using a keyword research tool like Keyword Tool. But whichever way you choose, there are several important steps that you need to take.