The vibrant lights, the clinking of silverware, the exchange of sweets and gifts – Diwali, the Festival of Lights, is a time for families and communities to come together in celebration. But amidst the joy and merriment lies the ever-present challenge of shopping.
Traditionally, Diwali meant navigating crowded marketplaces, battling traffic jams, and facing long queues. However, the winds of change are blowing, and a new hero has emerged on the scene: quick-commerce.
Globally, the quick commerce market is projected to generate $170.80 billion in revenue by 2024, with China leading in revenue at $80.84 billion. India’s market, driven by a young, tech-savvy population, is expected to grow to $5.38 billion by 2025. The average revenue per user (ARPU) in India is also rising, expected to reach $175 by 2029.
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