Having a strong online presence is no longer just an option for hotels – it’s a necessity. More and more travellers are using the internet to research destinations, compare hotels, and make bookings. A recent global study conducted in Singapore suggests that over 80% of travellers now prefer to research and book their trips online. [source: Stastica] For hotels, this means that without a well-designed website, a huge potential customer base is missed.
Investing in hotel website development offers numerous benefits that can have a significant impact on a hotel’s success. A well-crafted website can help reach a global audience, increase direct bookings, showcase the property, and ultimately, establish a strong brand identity.
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