Diwali is one of the biggest shopping and service seasons in India, where families prepare their homes, plan gatherings, and exchange gifts to celebrate the festival of lights. For businesses, this vibrant season presents an unmatched opportunity to connect with customers and drive significant sales. This period is also marked by a high demand for convenience, with on-demand services like home cleaning, food delivery, and gift ordering skyrocketing as people prepare for the festivities.
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Diwali is the Festival of Lights and one of the most celebrated occasions in India. It is also one of the biggest shopping seasons. For e-commerce businesses, this festive period presents a great opportunity to engage with consumers who are eager to spend on gifts, festive essentials, and new purchases.
However, to fully capitalise on Diwali, it is crucial to be fully prepared. As competition intensifies and consumer expectations rise, having the right e-commerce strategy is essential.
Diwali, the Festival of Lights, is a time for celebration, new beginnings, and prosperity. Businesses can harness this festive spirit by using technology to create unique and engaging experiences for their customers and employees. This Diwali, Singsys is providing an enticing 15% discount on all IT services to assist you in brightening your business.
The Power of Custom Software for Diwali Celebrations
Imagine your customers browsing a vibrant online Diwali bazaar on your custom e-commerce platform. Think of your employees engaging in festive games and activities through a fun mobile app. What about sending beautifully designed digital invitations and personalised messages to clients and colleagues?
The vibrant lights, the clinking of silverware, the exchange of sweets and gifts – Diwali, the Festival of Lights, is a time for families and communities to come together in celebration. But amidst the joy and merriment lies the ever-present challenge of shopping.
Traditionally, Diwali meant navigating crowded marketplaces, battling traffic jams, and facing long queues. However, the winds of change are blowing, and a new hero has emerged on the scene: quick-commerce.
Globally, the quick commerce market is projected to generate $170.80 billion in revenue by 2024, with China leading in revenue at $80.84 billion. India’s market, driven by a young, tech-savvy population, is expected to grow to $5.38 billion by 2025. The average revenue per user (ARPU) in India is also rising, expected to reach $175 by 2029.