How Does Google Ads Search Max Change the Advertising Game
Have you ever wished that running Google Ads could be simpler, smarter, and more effective—all at the same time? If yes, then Google’s latest innovation might be exactly what you’ve […]
Google announced a major update to prioritize mobile version over website version. As the majority of its users currently prefer mobile devices to search their query as opposed to any other device, and so a change was required sooner or later.
Google eventually rolled out its mobile first index. The latest index considered by Google will prioritize mobile version over the website version. Basically, Google is segregating the indexes unlike now where single index for mobile as well as desktop with little change depending on device orientation Google from now onwards will rely on two different index one for mobile and other for desktop.
The important point about the recent update is mobile index is going to be the primary index of the Google. This index will refresh a lot more frequently than a desktop index. A few important points to consider in order to remain in the top rankings are:
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